CQ Paediatrics

A rebrand for medical specialists

CQ Paediatrics | Branding

CQ Paediatrics is a private paediatric medical practice based in Rockhampton at the Mater Rockhampton Specialist Centre.

FMSTUDIOS developed a brand for the practice with a focus of being bright and friendly appealing to their young clientele, and reassuringly professional for parents and carers.

We focussed on the idea that every child is unique – channeled that through the side profile of a brain – taking a touch of inspiration from abstract artists like Miró and Matisse as a nod to Dr Leonie Gray’s ongoing, philanthropic involvement with art.

FMSTUDIOS created a new brand and logo package, developed new forms and stationery, medical practice signage, and designed a custom medical website befitting of this specialist service.

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CQ Paediatrics | Print Material

CQ Paediatrics | Signage

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