CQ Paediatrics is a private paediatric medical practice based in Rockhampton at the Mater Rockhampton Specialist Centre.
FMSTUDIOS developed a brand for the practice with a focus of being bright and friendly appealing to their young clientele, and reassuringly professional for parents and carers.
We focussed on the idea that every child is unique – channeled that through the side profile of a brain – taking a touch of inspiration from abstract artists like Miró and Matisse as a nod to Dr Leonie Gray’s ongoing, philanthropic involvement with art.
FMSTUDIOS created a new brand and logo package, developed new forms and stationery, medical practice signage, and designed a custom medical website befitting of this specialist service.